The Five Changemaker Archetypes

Every participant begins their journey by completing the Changemaker Discovery Assessment, a strengths-based assessment that helps identify their natural approach to creating impact.

The five archetypes are not labels or limitations. They represent preferred ways of contributing within collaborative teams.

• Activists: Advocates for justice, mobilises communities and amplifies unheard voices. Motto:“I speak up for change.”

• Creatives: Uses storytelling, arts, media and culture to inspire transformation. Motto:“I inspire change.”

• Entrepreneurs: Creates sustainable value by building enterprises that solve community challenges. Motto:“I build solutions.”

• Initiators: Brings people together, launches initiatives and mobilises collective action. Motto:“I make change happen.”

• Innovators: Designs bold ideas and develops new approaches to solving complex problems. Motto:“I create new possibilities.”

Most participants discover strengths across several archetypes. Understanding these strengths enables participants to contribute more effectively within multidisciplinary teams.